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The Ghost Feature Trap: Why Your AI Startup is Losing Deals

You think you’re losing on functionality. You’re actually losing on conviction. This is why "one more feature" is the fastest way to kill your SaaS runway.

Yusuf Gad February 28, 2026 3 min read
category design Product Management Startups GTM AI

Listen.

You’re in the room. The board is looking at you. The runway is getting shorter.

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